Lifetime Value

Why I Hate my ISP – and 3 Ways You Can Avoid Customer Hate

The long awaited moment was finally here. After much anticipation, my DSL modem arrived at my new apartment. After days of living in..

January 14, 2015 with 0 Comments

In April of this year, eCommerce Insiders published an article that featured 4 loyalty programs that marketers should emulate. Now, as..

December 18, 2014 with 0 Comments

You’re spending all of your energy acquiring new customers, creating new products, and simply trying to stay afloat in..

November 4, 2014 with 0 Comments

Bundling is one of the best ways to increase your average sale price and yet retailers tend to ignore it. However, the rise of..

October 3, 2014 with 0 Comments

As with any new marketing initiative, there is a large amount of planning, time, and resources that must go into developing a loyalty..

September 30, 2014 with 0 Comments

It’s not groundbreaking to say there are many ways you can increase your store’s revenue. You can grow your traffic for instance…

September 2, 2014 with 1 Comment

An important yet delicate aspect of customer relations is maintaining an ongoing relationship with ecommerce consumers while consistently..

August 18, 2014 with 0 Comments

You probably already know that having a great loyalty program is essential to customer retention and optimizing your customer service..

August 11, 2014 with 0 Comments

We all know about how important social media is to businesses but this post is not about that. This post is about a new aspect of social..

August 4, 2014 with 0 Comments

It goes without saying, there are no better customers than the ones you already have. They are the people who already trust you and are..

July 29, 2014 with 0 Comments