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Terri Scott

About Terri Scott

Terri is a content marketing storyteller and strategist. She teaches marketing and entrepreneurship through stories for marketers of all stripes. Her specialty is creating narrative and she writes essays and memoir in her spare time.

Novica: Spreading Happiness, Empowering Third-World eCommerce

After deciding that there had to be a more efficient, more socially-responsible way to begin an import/export business, Roberto Milk (along..

October 12, 2017 with 0 Comments

PPC Ad Copy: How To Avoid Torching Your Marketing Budget

Digital advertising doesn’t work! I’ve invested all kinds of money into ppc ads, and it was a complete waste of time!..

October 4, 2017 with 0 Comments

Amazon Prime Day 2017: Revenues Gained, Lessons Learned

Amazon Prime Day’s 2017 shopping event marks the third year that Amazon fans were able to participate in the infamous shopping..

September 7, 2017 with 0 Comments

Amazon Bites Into The Grocery Sector With Whole Foods Buyout

As of August 28th, 2017, the news that’s set the eCommerce and grocery sectors on fire will become official: Amazon will have..

August 28, 2017 with 0 Comments

3 CTAs You’ll Want To Use Now! (And Why)

Would you rather your site visitor get to the end of your carefully-crafted sales copy, only to open up another website tab and forget all..

June 15, 2017 with 0 Comments

Online Shopping: Ecommerce Gains, Brick and Mortar Loses

The bad news continues for brick and mortar retailers across the country – the consumer trend towards shopping online shows no signs..

May 31, 2017 with 0 Comments

A Compelling Call To Action: When and Why It’s Necessary

If you’re in the business of earning money online, then you’re a digital marketer in the ecommerce space. And if you’re..

May 24, 2017 with 0 Comments

B2B Vs. B2C Content: How To Differentiate Your Marketing Copy

Many small business owners aren’t aware that there’s a huge difference in the way they should communicate with their B2B..

May 17, 2017 with 0 Comments

How Amazon Outmuscled Google For eRetail Product Search Results

When eCommerce shoppers are looking for that new dress, their child’s new toy, or those bulk items that are hard to find inside..

February 20, 2017 with 0 Comments

Let Your Customer Service Team Destroy Your Business In 4 Easy Steps!

Pretend for a moment that you’re brainstorming ways to make your business brand…unforgettable. Now, pretend for a moment that..

February 13, 2017 with 0 Comments
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