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How to Use Fan Enthusiasm to Boost Sales

As ecommerce marketers, you’re constantly brainstorming ways to boost your sales conversions and generate more revenue. After all,..

August 17, 2016 with 1 Comment

Facebook Native Ad Shakeup: Will This Expose Publishing Shakedowns?

This past April, Facebook formally announced that it placed a new regulation in place for publishers who use the platform to distribute..

July 20, 2016 with 0 Comments

Video Content-Storytelling That Leads To Sales

There was a time in history when the only way to reach consumers was through newspaper, billboard, and magazine ads. Then, in the early to..

May 5, 2016 with 0 Comments

Facebook Instant Articles: Rejoice In Instant Mobile Publishing!

The publishing world is becoming a vastly differently landscape than it was a decade ago. Publishers and online marketers are..

April 8, 2016 with 0 Comments

Shipping Boxes: How to Extract Every Drop of Revenue

As every retailer knows, there’s no such thing as taking a break from marketing. Marketing is crucial for keeping the brand at the..

March 16, 2016 with 0 Comments

Testimonials: Your Customer-Sourced Retailer Proof Of Concept

Before the age of online reviews, there were the days of the good-old-fashioned testimonial. You probably remember those: They were the..

February 29, 2016 with 0 Comments

Socially Responsible Marketing: A Win-Win for Brands and Consumers

According to the Harvard Business Review, socially responsible marketing, also known as ethical consumerism, is defined as: The broad label..

February 3, 2016 with 0 Comments

Live Streaming – Is It Worth Considering for Your Business?

Earlier this year, two live streaming apps were launched within days of each other – Meerkat and Periscope. What was thought to be an..

December 10, 2015 with 0 Comments

The Secret Sauce Your Segmentation Efforts Are Missing

How’s your list looking these days? Don’t tell me you don’t have one. And please, don’t say it isn’t segmented. Ecommerce thrives..

December 1, 2015 with 0 Comments

3 Social Media Gold Mines for Online Businesses

Marketing your company and maintaining a presence on social media has always been good for business. It gets your brand seen and provides..

November 24, 2015 with 0 Comments
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