Lifetime Value

Surveys: How to Grow Your Company Via Customer Data

Remember when you were in grade school or high school? You attended school and participated in certain activities for a designated period..

March 2, 2016 with 0 Comments

Before the age of online reviews, there were the days of the good-old-fashioned testimonial. You probably remember those: They were the..

February 29, 2016 with 0 Comments

Here’s a quick question: What would your organization say is the most important aspect of profitability? Would they say that..

February 10, 2016 with 0 Comments

According to the Harvard Business Review, socially responsible marketing, also known as ethical consumerism, is defined as: The broad label..

February 3, 2016 with 0 Comments

It’s a fact of life that every retailer faces: The sale doesn’t end when the customer surrenders their credit card..

January 18, 2016 with 0 Comments

Picture it. You and the marketing team (and your site development team) have spent countless hours perfecting everything for your future..

December 8, 2015 with 0 Comments

The holidays are a time of community and cheer; a time for gathering together with family and friends. And, of course, the holidays are..

November 9, 2015 with 0 Comments

Fact: Customers prefer to buy from brands they know and recognize. And yet when you’re only starting up, building a brand is typically..

September 11, 2015 with 0 Comments

According to recent statistics: Snapchat’s user base grew 56% in 2014, Instagram’s user base grew 50% between March and..

August 14, 2015 with 0 Comments

Every weekend, some retail chain seems to be advertising “The biggest sale of the year.” At one time, those words were enough to bring..

August 12, 2015 with 0 Comments