eCommerce Insiders

Retargeting: Why It’s Still Ascendant In Relevancy

Retargeting: Why It’s Still Ascendant In Relevancy

Retargeting is a term referring to the practice which allows marketers to reach consumers that they have previously had interactions with..

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3 Types Of Digital Marketing Outreach: A Refresher

3 Types Of Digital Marketing Outreach: A Refresher

As the old adage goes, one must get from point A to point B. The same rings true in marketing. eCommerce marketers have no choice but to..

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Facebook Video Marketing For The Win!

Facebook Video Marketing For The Win!

In the beginning of the second millennial decade, there was a popular saying among marketers: “Content is king!” And when they..

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Unique Selling Proposition: Why Should They Buy Your Product?

Unique Selling Proposition: Why Should They Buy Your Product?

Think of all the millions and bajillions of products for sale on a plethora of eCommerce sites. Many of them, if not most of them, are..

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Marketing Campaign Failure: Learn From These 3 Mistakes

Marketing Campaign Failure: Learn From These 3 Mistakes

Why did your last marketing campaign fail? Or worse, are you suffering from marketing failures, quarter after quarter? It’s been said..

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