What Content Types Will Rock 2015? Ecommerce Content Marketing Predictions
90% of B2C marketers use content to promote their companies or products. 78% of them focus on posting articles. And only 7% rate their..
Marketing
Walmart Wins Holiday Content Marketing with Video
Walmart. This is a name that invokes all sorts of polarizing, passionate discourse. But, no matter how anyone feels about the behemoth..
How to Win More Clicks and Conversions with Google Shopping Campaigns
According to Statista, there are 191 million online buyers in the US today. This number is likely to rise to 215.5 million in just 4 short..
5 Steps to Launching Your First Affiliate Program
You have great site; products people love, and prices they just can’t resist. But the game isn’t over yet. Your opponents aren’t..
New Year’s Marketing Budget 101
There’s good news and bad news. The good news: According to eMarketer, the ecommerce market will grow by 17.7% within the next twelve..
3 PR Strategies Ecommerce Shouldn’t Ignore
At first glance, it’s easy to think PR is a function separate from affiliate marketing. The fact is, the two functions are quite..
Why Sending Spammy Emails is Like Putting a Turkey on Your Head
(Yes, you read the headline correctly.) Protip: Not all attempts to gain attention are actually productive. In a beloved Thanksgiving..
When In Rome: Attract the Right Customers with These (Borrowed) Strategies
Imagine that you were finally able to travel to anywhere in the world you dreamed of. This would mean taking a chance, stepping outside..
4 More Reasons No One Reads Your Emails
Every day, I delete far more unopened emails than I read. As a marketer, I feel slightly chagrined that someone’s hard work has was just..
6 Last Minute Holiday Preparations You Can’t Afford to Ignore
During last year’s holiday season, online sales grew 12% compared to the year before. This year they’ll probably grow even more. But so..
© 2019 eCommerceInsiders. All rights reserved.
Commentary & Insights for Online Retailers