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6 Things Retailers Should Know Before Trying Pinterest Advertising

No doubt you’ve already heard that Pinterest is a good thing for eCommerce retailers. If you’re trying to grow your Pinterest..

March 5, 2015 with 0 Comments

Ecommerce Success in China: 5 Challenges to Overcome

Headlined by Alibaba’s major US IPO, China’s ecommerce market has been thrust into the limelight, transforming it into a top priority..

March 3, 2015 with 0 Comments

2015 Content Marketing Trends

Every year, content marketing gets shaken up a bit. Google’s algorithm updates are largely to blame, but general trends and the influence..

February 23, 2015 with 0 Comments

6 Email Subject Lines that Compel Readers to Click

Email sells. And there’s plenty of data to prove it. In 2011, Conversion Academy discovered that conversions from email accounted for..

February 20, 2015 with 0 Comments

Seven Surefire Ways to Generate Content Ideas

The clock ticks slowly. You’re sitting at the computer – waiting for inspiration to strike. Fingers poised over the keyboard, you..

February 13, 2015 with 0 Comments

5 Elements That Improve Product Page Conversions

Setting up product pages is easy. Every ecommerce platform includes simple tools allowing adding images, copy and product variations, if..

February 13, 2015 with 0 Comments

Use Social Proof to Increase Conversions

Here’s an undeniable fact, we’re social creatures. We often like things just because others have liked them too. That’s a reason why..

February 11, 2015 with 0 Comments

5 Reasons You Should Fire Low-Performing Affiliate Marketers

There are all sorts of ways that an e-retailer can generate revenue, and affiliate marketing is a genius idea that could work brilliantly..

February 10, 2015 with 1 Comment

Woo Customers with Content this Valentine’s Day

Valentine’s Day. It’s one of the most complex marketing holidays on the calendar, and leaves most business owners thinking about one..

February 9, 2015 with 0 Comments

3 Steps to Writing Great Content – Even if You’re Not a Writer

The time has finally come. It’s time to create some content for your company’s website. You sit down at your computer, bang your head..

January 12, 2015 with 0 Comments
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