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Influencer Marketing: How to Leverage It for Traffic and Conversions

There’s all sorts of strategies that digital marketers use to create awareness in the minds of new brand consumers. In the past, they..

November 9, 2016 with 0 Comments

ECommerce Fails: A Lighthearted Roundup Of Good Intentions Gone Bad

Online marketing goals. They all come down to generating attention and leads, but many of them generate attention for all the wrong..

October 28, 2016 with 0 Comments

Boring B2B Industries: You Can Attract Visitors to Your Site!

Some industries have all the fun… We see it all the time. There are always industries that seemingly attract site visitors like flies..

October 12, 2016 with 0 Comments

6 Customer Service Channels for eCommerce

Every marketer hopes that their marketing efforts will lead to sales transactions. And usually, sales transactions lead to customer service..

October 12, 2016 with 0 Comments

Paid or Organic Search: Which Strategy Is Best For Traffic?

If you’re marketing online, then you know that the key to conversions is by generating traffic to your eCommerce site. But how is..

October 5, 2016 with 0 Comments

Social Media Storytelling: What is It And is It Necessary?

Connecting with consumers used to be easy… at least that how it seems to your average retail marketing team. The formula was simple:..

September 30, 2016 with 0 Comments

5 Lessons Online Marketers Learned the Hard Way

Every business owner loves to trump their successes, and therefore, the average want-to-be entrepreneur might be under the impression that..

September 28, 2016 with 0 Comments

How PPC Propels Small Retailers To The Front Of The Line

Does your marketing team worry that for all of their blogging and social media campaigns, they’re not realizing the type of reach or..

September 16, 2016 with 0 Comments

How to Motivate Customers to Greater Spending

Most e-retailers in 2016 understand that it’s going to take a lot more than throwing up a website filled with product photos to..

September 14, 2016 with 0 Comments

Ecommerce Branding: Create a Narrative That Sets You Apart

Think back to the last time someone needed to sneeze, or blow their nose. Chances are good that they’ve probably asked you (or..

September 9, 2016 with 0 Comments
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