eCommerce Insiders

Uncategorized

5 Questions To Help Avoid Influencer Marketing Mishaps

Influencer marketing is currently all the rage, and for good reason. Much like affiliate marketers, influencer marketers help companies..

December 6, 2017 with 2 Comments

Retargeting: Why It’s Still Ascendant In Relevancy

Retargeting is a term referring to the practice which allows marketers to reach consumers that they have previously had interactions with..

November 15, 2017 with 0 Comments

3 Types Of Digital Marketing Outreach: A Refresher

As the old adage goes, one must get from point A to point B. The same rings true in marketing. eCommerce marketers have no choice but to..

November 8, 2017 with 3 Comments

Facebook Video Marketing For The Win!

In the beginning of the second millennial decade, there was a popular saying among marketers: “Content is king!” And when they..

November 1, 2017 with 1 Comment

Marketing Campaign Failure: Learn From These 3 Mistakes

Why did your last marketing campaign fail? Or worse, are you suffering from marketing failures, quarter after quarter? It’s been said..

October 18, 2017 with 0 Comments

PPC Ad Copy: How To Avoid Torching Your Marketing Budget

Digital advertising doesn’t work! I’ve invested all kinds of money into ppc ads, and it was a complete waste of time!..

October 4, 2017 with 0 Comments

Amazon Prime Day 2017: Revenues Gained, Lessons Learned

Amazon Prime Day’s 2017 shopping event marks the third year that Amazon fans were able to participate in the infamous shopping..

September 7, 2017 with 0 Comments

3 CTAs You’ll Want To Use Now! (And Why)

Would you rather your site visitor get to the end of your carefully-crafted sales copy, only to open up another website tab and forget all..

June 15, 2017 with 1 Comment

Online Shopping: Ecommerce Gains, Brick and Mortar Loses

The bad news continues for brick and mortar retailers across the country – the consumer trend towards shopping online shows no signs..

May 31, 2017 with 0 Comments

B2B Vs. B2C Content: How To Differentiate Your Marketing Copy

Many small business owners aren’t aware that there’s a huge difference in the way they should communicate with their B2B..

May 17, 2017 with 0 Comments