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5 Questions To Help Avoid Influencer Marketing Mishaps

Influencer marketing is currently all the rage, and for good reason. Much like affiliate marketers, influencer marketers help companies..

December 6, 2017 with 0 Comments

Retargeting: Why It’s Still Ascendant In Relevancy

Retargeting is a term referring to the practice which allows marketers to reach consumers that they have previously had interactions with..

November 15, 2017 with 0 Comments

3 Types Of Digital Marketing Outreach: A Refresher

As the old adage goes, one must get from point A to point B. The same rings true in marketing. eCommerce marketers have no choice but to..

November 8, 2017 with 1 Comment

Marketing Campaign Failure: Learn From These 3 Mistakes

Why did your last marketing campaign fail? Or worse, are you suffering from marketing failures, quarter after quarter? It’s been said..

October 18, 2017 with 0 Comments

3 CTAs You’ll Want To Use Now! (And Why)

Would you rather your site visitor get to the end of your carefully-crafted sales copy, only to open up another website tab and forget all..

June 15, 2017 with 0 Comments

B2B Vs. B2C Content: How To Differentiate Your Marketing Copy

Many small business owners aren’t aware that there’s a huge difference in the way they should communicate with their B2B..

May 17, 2017 with 0 Comments

Instagram is a Great Advertising Channel to Invest In

  Instagram’s History of Growth and Success Instagram boasts more than 600 million users worldwide, including 300 million daily..

April 6, 2017 with 4 Comments

8 Psychological Marketing Tricks You’re Not Using

When it comes to building relationships with your customers and essentially getting them to purchase goods from you, the battle doesn’t..

August 13, 2015 with 1 Comment

How the Internet of Things Will Make Online Ordering Easier

If you’ve ever worried about leaving an appliance on at home when you’re miles away, you aren’t alone. In fact, Honeywell’s..

June 16, 2015 with 0 Comments

How to Encourage Customer-Generated Content for Your Ecommerce Brand

Sometimes bringing an ecommerce campaign to life requires more than just offering rewards to your customers. In order to truly make the..

May 8, 2015 with 0 Comments