Loyalty Promotion Programs: Set It and They’ll Forget It
By the end of this post you should have at least one idea to revitalize your loyalty program. A common misconception that I come across..
Promotions
How to Develop a Value Proposition in eCommerce
If there is one term equally overused and meaningless as “Content is King”, it most certainly is “Offer Value”… Read More…
The #1 Tool of Customer Loyalty Programs
Empathy. Empathy is the #1 tool of loyalty programs. Not a certain technology, or a formula, or a metric. Granted, these tools help, but..
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