eCommerce Basics

Ecommerce Vacations: More Efficient Than Travel Agents?

Up until the last 20 years, if a traveler wanted to book anything from a simple airline ticket to a grand vacation package, their primary..

March 14, 2018 with 0 Comments

There’s no way you could have gotten to where you are today without the unique strengths that set you apart. The problem is, many..

January 10, 2018 with 0 Comments

Walmart is becoming increasingly aggressive in edging ahead of its greatest competitor, Amazon. According to the Washington Post: The $600..

December 20, 2017 with 0 Comments

Influencer marketing is currently all the rage, and for good reason. Much like affiliate marketers, influencer marketers help companies..

December 6, 2017 with 2 Comments

Retargeting is a term referring to the practice which allows marketers to reach consumers that they have previously had interactions with..

November 15, 2017 with 0 Comments

As the old adage goes, one must get from point A to point B. The same rings true in marketing. eCommerce marketers have no choice but to..

November 8, 2017 with 3 Comments

In the beginning of the second millennial decade, there was a popular saying among marketers: “Content is king!” And when they..

November 1, 2017 with 1 Comment

Think of all the millions and bajillions of products for sale on a plethora of eCommerce sites. Many of them, if not most of them, are..

October 25, 2017 with 1 Comment

Why did your last marketing campaign fail? Or worse, are you suffering from marketing failures, quarter after quarter? It’s been said..

October 18, 2017 with 0 Comments

Digital advertising doesn’t work! I’ve invested all kinds of money into ppc ads, and it was a complete waste of time!..

October 4, 2017 with 0 Comments