Post-Holiday Marketing Strategies For Q1 2015 (Pt. 1)
Whew! You survived Q4 2014. Now, it’s time to reset your strategies. The weeks following Christmas have traditionally been used as a..
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Post-Holiday Marketing Strategies For Q1 2015 (Part Two)
In the first part of this series, we took a look at marketing strategies such as retargeting and data-gathering. Now, we’ll dig a..
Retargeting Tuesday: Why You Should Care
There was once a time in the not-so-distant past that Black Friday was the retail holiday of note. As of 2014, however, you’ll find..
Walmart Wins Holiday Content Marketing with Video
Walmart. This is a name that invokes all sorts of polarizing, passionate discourse. But, no matter how anyone feels about the behemoth..
Are Loyalty Programs Still Relevant Models For 2015?
In April of this year, eCommerce Insiders published an article that featured 4 loyalty programs that marketers should emulate. Now, as..
3 PR Strategies Ecommerce Shouldn’t Ignore
At first glance, it’s easy to think PR is a function separate from affiliate marketing. The fact is, the two functions are quite..
When In Rome: Attract the Right Customers with These (Borrowed) Strategies
Imagine that you were finally able to travel to anywhere in the world you dreamed of. This would mean taking a chance, stepping outside..
Targeting Matters: Do You Know Your Market?
Do yourself a favor: If someone ever comes along and offers you a vacation package involving salmon fishing in Arizona, save your money,..
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