eCommerce Insiders

Conversion Rate

5 Strategies Proven to Keep Users on Your Product Pages

I’m sure you’ve suspected this all along: The longer you keep a visitor on a product page, the greater the chance they’ll actually..

November 11, 2015 with 1 Comment

Why You’re Missing Out If You’re Not Using Popups (Pt. 1)

In part one of this two-part in-depth series, we’re going to cover what has become a rather controversial and heated topic within the..

November 11, 2015 with 0 Comments

Why You MUST Include Reviews On Your Product Pages

Today’s customers spend more and more time researching products online. ALlst year’s research by Hybris Software for instance found..

September 10, 2015 with 1 Comment

4 Secrets To Writing Powerful, Profitable, Product Descriptions

Yes! It’s true. Bland, boring, product descriptions can damage your business. But if you don’t consider yourself much of a writer it..

September 9, 2015 with 1 Comment

5 Ways to Inspire Your First-Time Site Visitors to Trust You

Every eCommerce website needs to win the confidence of its first-time visitors. Without doing this, you can expect more shopping carts to..

August 10, 2015 with 0 Comments

6 Mind Tricks That Could Help Persuade People to Buy More

I’m sure you’ll agree: Convincing visitors to buy is not velvet. You have to fight off their natural skepticism, overcome sales..

July 16, 2015 with 0 Comments

Why Your Product Copy Doesn’t Convert, and How to Fix It

So you’ve invested in sales copy, but it’s not converting. Technically, it has all the elements it needs to succeed. The format offers..

June 25, 2015 with 0 Comments

Using Urgency to Create Conversions Without Sounding Sleazy

No one wants to come off as a sleaze. You’re building a brand, and if you sound like someone who’s just out to make a buck, it’s..

June 18, 2015 with 1 Comment

Using Color Psychology to Increase Your eCommerce Sales

For eCommerce retailers, persuasion plays a critical role in making shoppers make the buy decision. And since we are visual creatures,..

June 17, 2015 with 1 Comment

7 Ways to Improve Checkout Experience and Reduce Cart Abandonment

You know… According to Listrak’s daily report, the shopping cart abandonment rate is at a staggering 83.89%! And even though the..

June 10, 2015 with 0 Comments