eCommerce Insiders

Author Archives



About Ruben Ugarte

Ruben Ugarte is a Web Analytics Consultant who has helped companies of all sizes grow through the use of analytics. If you have any questions around how you can use analytics or even how to use tools like Mixpanel or Segment, get in touch with him!

The Beginners Guide to Automating Your Content Curation

Every e-commerce business knows that they should be on social media, sharing content and interacting with potential customers. However, few..

May 22, 2014 with 0 Comments

4 Tips on How to Choose the Best Theme for Your Ecommerce Store

Starting an e-commerce store nowadays is pretty simple, at least compared to ten years ago. You can be up and selling within a couple of..

May 8, 2014 with 0 Comments

Crowdfunding 101 And Why You Should Use it For Your Next Product

Crowdfunding is on everyone’s mind, especially companies who are looking to sell products online. The benefits are almost too good to..

May 5, 2014 with 0 Comments

Getting Started with Pinterest for Beginners

Pinterest is one of the greatest sources of traffic for ecommerce sites but some businesses don’t understand it. From the outside, it..

March 24, 2014 with 0 Comments

5 Ways Retailers Can Upgrade Their Facebook Presence

Are you making the most out of your Facebook presence? Great company pages receive tons of engagement which translate into leads and..

February 28, 2014 with 0 Comments

How Great Photos Play a Role in Your Ecommece Store

Your product photos could be scaring potential customers away and you don’t even know it. The rise of social media sites like..

February 24, 2014 with 0 Comments

Leveraging Instagram Within Your Ecommerce Strategy

Instagram is mostly known as the company that was acquired by Facebook for 1 Billion dollars but they have been able to establish..

February 17, 2014 with 0 Comments

How to Set Up Your First Retargeting Advertising Campaign in 30 Minutes

The benefits behind retargeting advertising are pretty obvious and we see more and more advertisers starting to take advantage of this..

January 27, 2014 with 0 Comments

How to Set Up Ecommerce Tracking on Google Analytics

Google Analytics is one of the most popular tools for measuring how your site is performing but you probably aren’t using one its..

January 25, 2014 with 0 Comments

Retargeting Advertising 101 and How it Could Help Your Business

An average website has a bounce rate of 60-70% but what if you had an opportunity to convert some of those prospects into actual customers?..

December 13, 2013 with 0 Comments
Page 4 of 512345