eCommerce Insiders

Merchandising / Design

Amazon vs eBay – Which Should you Choose?

Both Amazon and eBay provide a marketplace with a built-in customer base. Both make it easy to upload items and set prices, and both will..

August 4, 2015 with 1 Comment

Personalization Offers New Way of Organizing Ecommerce Customer Journey

Ecommerce sites exist to help customers find the products they’re looking for. User-friendly site navigation and high-quality search are..

July 22, 2015 with 0 Comments

4 Apps to Help You Deliver Better Customer Service

Our smartphones are next to us throughout most of the day giving us the opportunity to make phone calls, browse the internet or email..

July 21, 2015 with 0 Comments

6 Mind Tricks That Could Help Persuade People to Buy More

I’m sure you’ll agree: Convincing visitors to buy is not velvet. You have to fight off their natural skepticism, overcome sales..

July 16, 2015 with 0 Comments

The Secret World Of Amazon’s Private Label Programs

Amazon.com is known as a global destination for just about any type of retail product imaginable-in fact, it’s often referred to as..

July 10, 2015 with 0 Comments

6 Psychological Pricing Strategies That Can Help Increase Your Revenue

I don’t know if this story is true but… Apparently the company that developed the first bread maker had a problem. Initial sales were..

July 9, 2015 with 0 Comments

Why Your Product Copy Doesn’t Convert, and How to Fix It

So you’ve invested in sales copy, but it’s not converting. Technically, it has all the elements it needs to succeed. The format offers..

June 25, 2015 with 0 Comments

The Best WordPress Themes to Improve Sales and Why They Work

WordPress is an amazing platform for running an online business. And while virtually any theme can be used for eCommerce, some themes were..

June 19, 2015 with 0 Comments

Using Urgency to Create Conversions Without Sounding Sleazy

No one wants to come off as a sleaze. You’re building a brand, and if you sound like someone who’s just out to make a buck, it’s..

June 18, 2015 with 1 Comment

Using Color Psychology to Increase Your eCommerce Sales

For eCommerce retailers, persuasion plays a critical role in making shoppers make the buy decision. And since we are visual creatures,..

June 17, 2015 with 0 Comments
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