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5 Questions To Help Avoid Influencer Marketing Mishaps

Influencer marketing is currently all the rage, and for good reason. Much like affiliate marketers, influencer marketers help companies..

December 6, 2017 with 0 Comments

3 Types Of Digital Marketing Outreach: A Refresher

As the old adage goes, one must get from point A to point B. The same rings true in marketing. eCommerce marketers have no choice but to..

November 8, 2017 with 0 Comments

Facebook Video Marketing For The Win!

In the beginning of the second millennial decade, there was a popular saying among marketers: “Content is king!” And when they..

November 1, 2017 with 0 Comments

10 Ways Your eCommerce Businesses Can Use APIs

Business and technology leaders increasingly talk about how all industries must adapt to a data-driven, “contextual” world...

August 30, 2017 with 4 Comments

Instagram is a Great Advertising Channel to Invest In

  Instagram’s History of Growth and Success Instagram boasts more than 600 million users worldwide, including 300 million daily..

April 6, 2017 with 4 Comments

Social Media Storytelling: How To Market With Empathy

“We’ve got what you’ve been looking for. Buy now!” “Hurry before they’re all gone! Pay here.”..

January 30, 2017 with 0 Comments

How Pinterest Became More Shopper Friendly In 2016

Previously, if a consumer wanted to purchase a product they liked based on Pinterest board recommendations, they were forced to visit a..

January 6, 2017 with 1 Comment

Social Media Storytelling: What is It And is It Necessary?

Connecting with consumers used to be easy… at least that how it seems to your average retail marketing team. The formula was simple:..

September 30, 2016 with 0 Comments

Ecommerce Branding: Create a Narrative That Sets You Apart

Think back to the last time someone needed to sneeze, or blow their nose. Chances are good that they’ve probably asked you (or..

September 9, 2016 with 0 Comments

How to Use Fan Enthusiasm to Boost Sales

As ecommerce marketers, you’re constantly brainstorming ways to boost your sales conversions and generate more revenue. After all,..

August 17, 2016 with 1 Comment
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