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25 Email Marketing Tips You Can Steal & Use Today (Part 2)

(Psst – if you haven’t read part one of this serious, you can do that here!) In part two we’re going to waste no time..

March 21, 2016 with 0 Comments

25 Email Marketing Tips You Can Steal & Use Today (Part 1)

It’s the beginning of the year, a time when many business owners are re-evaluating what worked well the previous year, and deciding..

March 14, 2016 with 0 Comments

Email Personalization: How to Transform Your Stale Email Campaigns

Email marketing. In eCommerce circles, email marketing is a crucial top-of-funnel marketing tool, so it’s important to make sure..

February 17, 2016 with 0 Comments

The Secret Sauce Your Segmentation Efforts Are Missing

How’s your list looking these days? Don’t tell me you don’t have one. And please, don’t say it isn’t segmented. Ecommerce thrives..

December 1, 2015 with 0 Comments

7 Factors to Consider If You’re Not Getting the Best from Your Writer

The client-provider relationship cycle is a natural one. You meet, you usually hit it off really well, and you’re looking forward to..

November 18, 2015 with 2 Comments

5 Click-Worthy Headline Prompts (and Why They Work!)

So, let me ask you a question: how long do you spend crafting the perfect subject heading for your email marketing campaigns? Five minutes,..

September 15, 2015 with 0 Comments

15 Courses and Resources to Help You Promote Your Store

There are two things that can make or break your ecommerce business: The first one is customer service. I’m sure you know very well that..

September 14, 2015 with 0 Comments

7 Ways to Begin Preparing for This Year’s Holiday’s Season

It’s a little hard to believe, isn’t it? The holiday shopping madness isn’t that far away. But maybe it hasn’t quite..

September 9, 2015 with 0 Comments

The Ultimate Cheat Sheet On Email Copy A/B Testing

There’s only one way to find out what works. You must test. When it comes to email marketing, almost every aspect of a campaign..

August 6, 2015 with 0 Comments

4 Email Marketing Platforms Most Appealing to Online Retailers

Fact: Very few ecommerce marketing channels are as effective as email. For instance: The Conversion Academy discovered in 2011 that..

July 30, 2015 with 0 Comments
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