eCommerce Insiders

Comparison Shopping

How Amazon Outmuscled Google For eRetail Product Search Results

When eCommerce shoppers are looking for that new dress, their child’s new toy, or those bulk items that are hard to find inside..

February 20, 2017 with 0 Comments

Amazon Scams: How Scammers Swindle While Hurting The Brand

Amazon became the king of eCommerce retail for many reasons, including top-notch access and delivery of the most credible, high-quality..

February 6, 2017 with 0 Comments

Amazon vs eBay – Which Should you Choose?

Both Amazon and eBay provide a marketplace with a built-in customer base. Both make it easy to upload items and set prices, and both will..

August 4, 2015 with 1 Comment

Personalization Offers New Way of Organizing Ecommerce Customer Journey

Ecommerce sites exist to help customers find the products they’re looking for. User-friendly site navigation and high-quality search are..

July 22, 2015 with 0 Comments

5 Mistakes That Will Cost You Google Shopping Clicks

The ability to promote products directly to Google users sounded like a dream come true, right? No more trying to squeeze all the..

June 4, 2015 with 0 Comments

How to Win More Clicks and Conversions with Google Shopping Campaigns

According to Statista, there are 191 million online buyers in the US today. This number is likely to rise to 215.5 million in just 4 short..

December 5, 2014 with 0 Comments

Google Shopping : 3 Steps for Sweet Success

Remember earlier this year, when Google announced that they were changing the game for retailers using Google Shopping…again? But how..

August 12, 2014 with 0 Comments

Streamlined Product Advertising with New Google Shopping Campaigns

It’s been less than 2 years since Google Shopping became a fully paid advertising platform for retail advertisers. Prior to that,..

April 10, 2014 with 0 Comments

10 Ways Your eCommerce Businesses Can Use APIs

Business and technology leaders increasingly talk about how all industries must adapt to a data-driven, “contextual” world...

December 10, 2013 with 4 Comments

6 Characteristics of a Good Product Description

Most product descriptions you read online suck. It’s so common these days to arrive at a site with a credit card at hand ready to buy..

July 26, 2013 with 1 Comment
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