eCommerce Insiders

Affiliate Programs

Multi-Channel Affiliate Strategies for the Savvy Retailer

How is the average e-retailer marketing their affiliate links, and more to the point, what strategies are you using? If you’re at a..

February 10, 2015 with 0 Comments

5 Reasons You Should Fire Low-Performing Affiliate Marketers

There are all sorts of ways that an e-retailer can generate revenue, and affiliate marketing is a genius idea that could work brilliantly..

February 10, 2015 with 1 Comment

5 Steps to Launching Your First Affiliate Program

You have great site; products people love, and prices they just can’t resist. But the game isn’t over yet. Your opponents aren’t..

December 5, 2014 with 2 Comments

3 PR Strategies Ecommerce Shouldn’t Ignore

At first glance, it’s easy to think PR is a function separate from affiliate marketing. The fact is, the two functions are quite..

December 2, 2014 with 1 Comment

Targeting Matters: Do You Know Your Market?

Do yourself a favor: If someone ever comes along and offers you a vacation package involving salmon fishing in Arizona, save your money,..

October 27, 2014 with 0 Comments

Advertising an Online Store: A Beginners Guide

Fact: SEO is not the only way to promote your store. That means a crucial part the traffic to your online store might not necessarily come..

August 23, 2013 with 2 Comments

Vanishing Ads: Ad Blocking Will Change Online Advertising

9% of all Internet users feel that advertising is the great whore of the Internet — or at least a great inconvenience. This is the..

November 18, 2012 with 0 Comments