eCommerce Insiders

Loyalty

How to Develop a Value Proposition in eCommerce

If there is one term equally overused and meaningless as “Content is King”, it most certainly is “Offer Value”...

November 26, 2012 with 3 Comments

3 Stories of Amazing Customer Service Fueled by Social Media

Customer service – truly great customer service – can really change the way people look at your company, or at your brand...

November 9, 2012 with 0 Comments

Loyalty Promotion Programs: Set It and They’ll Forget It

By the end of this post you should have at least one idea to revitalize your loyalty program. A common misconception that I come across..

November 6, 2012 with 0 Comments

5 Steps to Better eCommerce Customer Service

Take a look at these numbers: “48% of small business owners say what they need most to stay afloat through the recession is “more..

October 25, 2012 with 1 Comment

Top 3 Strategies Retailers Can Steal from Subscription-Based Businesses

Online advertisers tend to fall into several distinct business models. The first major classification involve the front-end offer. Is it a..

September 17, 2012 with 0 Comments

Why service must be top priority for online retailers

In the past years online retailers have shown little attention for delivering great customer service. A Limelight survey from 2011 which..

September 4, 2012 with 0 Comments

The #1 Tool of Customer Loyalty Programs

Empathy. Empathy is the #1 tool of loyalty programs. Not a certain technology, or a formula, or a metric. Granted, these tools help, but..

August 8, 2012 with 0 Comments

Trust Based on Shipping & Customer Service

Google recently introduced their Trusted Stores program for online retail merchants. Early access users have noticed great results...

August 1, 2012 with 1 Comment
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