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Goober Pyle’s Customer-Centric Marketing Secrets

It’s true that everyone wants to provide great customer service and have repeat business from those customers. Marketers tout on a..

August 7, 2015 with 0 Comments

How Shoppable is Your Brand?

‘Shoppable’ – now that’s an interesting topic, right? It’s definitely a hot one all right and pretty much the talk of..

August 6, 2015 with 0 Comments

The Ultimate Cheat Sheet On Email Copy A/B Testing

There’s only one way to find out what works. You must test. When it comes to email marketing, almost every aspect of a campaign..

August 6, 2015 with 0 Comments

Selling on Pinterest – A Quick Guide to Buyable Pins

I’m sure you’ll agree: Pinterest rocks for ecommerce. And there’s plenty of data to prove it: According to Piqora, the average order..

August 4, 2015 with 0 Comments

4 Email Marketing Platforms Most Appealing to Online Retailers

Fact: Very few ecommerce marketing channels are as effective as email. For instance: The Conversion Academy discovered in 2011 that..

July 30, 2015 with 0 Comments

10 Commandments to Manage Your Digital PR

Managing your digital PR is a chore that has become increasingly more challenging. But there are some simple and effective ways to tame..

July 23, 2015 with 1 Comment

Personalization Offers New Way of Organizing Ecommerce Customer Journey

Ecommerce sites exist to help customers find the products they’re looking for. User-friendly site navigation and high-quality search are..

July 22, 2015 with 0 Comments

4 Apps to Help You Deliver Better Customer Service

Our smartphones are next to us throughout most of the day giving us the opportunity to make phone calls, browse the internet or email..

July 21, 2015 with 0 Comments

6 Mind Tricks That Could Help Persuade People to Buy More

I’m sure you’ll agree: Convincing visitors to buy is not velvet. You have to fight off their natural skepticism, overcome sales..

July 16, 2015 with 0 Comments

Is Your Brand Voice Killing Your Content Marketing?

Content marketing works best when you focus on what you say and how you say it. Did you know that you can actually guess a person’s..

July 15, 2015 with 4 Comments